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IHE Branch Event

Online: Understanding Human Behaviour in Construction (Health, Safety & Productivity)

  • CPD Value: This event will be awarded 1 CPD hour
Dates Location Cost (ex VAT)
Mon 28 Feb 2022 Online via Teams FREE Book now

Full Details

Time: 12-1pm

The IHE North West Branch would like to invite you to an online CPD event on Monday 28th February 2022 on ‘Understanding Human Behaviour in Construction (Health, Safety and Productivity)’.

The event will be accredited for 1 CPD hour.

You must register with the IHE to attend the webinar using the ‘book now’ button above.

If you have any questions please email

Summary: Current capabilities of wearable devices within construction and the information which can be gathered to drive improvements in health, safety and productivity.

Synopsis: Mafic has a created a wearable device which attaches to a hardhat and from the movement of someone’s head can understand the activity they are performing. This has opened the door into human behaviour and understanding the levers which can be pulled to improve health, safety and productivity. The CPD will focus on the insights this technology has delivered already and where the presenter sees it going along with protecting individuals privacy and ensuring the operatives benefit from this technology and not only the shareholders of the organisation.


Will Woodhead, Mafic
Will is a former engineer and project manager, and has always been a traveller. Now he is the CEO and co-founder of Mafic, a company which delivers Industry 4.0 capability to the front line of construction. Before devoting his work fulltime to Mafic, he spent the first 18 years of his career working overseas on some of the most complex offshore construction projects the industry has seen. He worked for the largest and most active organisations including ConocoPhillips, Kellogg Brown & Root, Chevron and Samsung Heavy Industries. He worked in corporate offices in cities such as Yokohama, Shanghai, Bangkok, Lagos and Singapore as well as complex environments offshore Nigeria, Thailand and Indonesia. Since the age of 21 he has been living outside of his comfort zone and in cultures and environments which demand progress. These ‘alien’ cultures are now not so alien and having travelled extensively and learnt to speak, read (and almost) write mandarin, He feels at home from 上海 to 深圳, Lagos to London as well as within culturally driven organisations such as Samsung.

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